NYX Cosmetics is a subsidiary of L’oreal Paris which was founded by Toni Ko in 1999. The brand was named after the Greek goddess of the night – Nyx. The brand is very popular globally, its products are sold in more than 70 countries. Originally, the company started with six eyeliners and 12 lip liners, which has been sold in 30 days. Also, in 2018 Nyx launched an online masterclass with lots of makeup professionals and vloggers. The content came to be an educational makeup video that helps people to learn the art of makeup.
Yes – NYX is cruelty-free and vegan
The brand confirmed that they are cruelty-free. Nyx does not test its ingredients, formulas, or finished products on animals. Also, the company does not allow its suppliers or (L’oreal) which does test on animals. Not all of the Nyx products are vegan, as some of their makeup articles contain animal-derived ingredients. You can although find lots of vegan choices. All vegan products are marked on their site, such as this beautiful primer.
Does Nyx Cosmetics have certifications?
The brand is licensed by PETA cruelty-free program. Also, the company can use the logo bunny to confirm that they do not test on animals.
Does Nyx test on animals?
The company confirmed that they do not conduct animal testing. Also, Nyx Cosmetics does not allow any of its suppliers or manufacturers to test its products on animals. However, it should be noted that the parent company, L’oreal Paris, does conduct animal testing.
Are Nyx products being sold in Mainland China?
It is important that a brand does not sell its products in mainland China in order to be cruelty-free. All cosmetic and skincare products which are sold in China are required to be tested on animals by las. Therefore, Nyx Cosmetics does not have shops in mainland China and they are not obliged to conduct animal testing.
What is Nyx Cosmetics’ official statement on being cruelty-free or vegan?
The company confirmed that it is cruelty-free and has provided the PETA certificate. Although the brand is not 100% vegan, because they still have products that contain animal-derived ingredients, they offer some vegan options.
What is Nyx Cosmetics Professional is doing to become cruelty-free?
Although the company is cruelty-free, they are not 100% vegan. It should be noted that Nyx is trying to create more vegan products every year and they already have lots of vegan choices.
The founder of this site and the man whose idea was used to write the first article on it. Before establishing topveganchoice.com, Brandon was an activist and a regular participant of many legal meetings that pleaded against cruelty and inhumanity in many businesses